Social Creative Strategist

Cupertino, CA
  • Job Code
    200105043
Summary

Summary

Posted: Sep 24, 2019

Weekly Hours: 40

Role Number: 200105043

We're looking for a different breed of contributor to Marcom- one that is a hybrid of executional expertise combined with the ability to think strategically and across the consumer journey.

This role will be a key part of a cross disciplinary creative team - someone who can help bring together strategy and creative. You will help develop and shape creative concepts in the social sphere, partnering with brand creative partners to deliver work that's both fresh and rings true with the Apple. This role will also be partnering closely with creative development teams, along with media, advertising, planning, and brand counterparts in seeing through ideas through to execution, helping ensure their ideas push the boundaries of creativity and innovation in digital and social environments

Key Qualifications

  • Act as the lighthouse and champion of social creative, synthesizing strategy and social opportunities in a way that brings the best work possible to social and digital platforms
  • Contribute to social strategy for product category in addition to campaign level strategy and tactics
  • Deep expertise in the social landscape in order to inform creative partners and broader groups on the latest and greatest social opportunities and work collaboratively with Media team members on concepts that align with paid opportunities
  • Act as a reliable go to for creative partners on the do's and don'ts of social and digital. Forge new creative opportunities through fluency in social features, trends, usages, etc
  • Guide and ensure creative deliveries are optimized for social deliveries by partnering closely with media, advertising and brand team members
  • Familiar with broad social and behavioral trends and understand how to glean insights from campaign specific data / metrics

Description

2-5 years experience as in a creative or strategy capacity, deploying digital campaigns across all major social platforms

Fluency with social platforms from strategic and feature based perspectives

Heavy user of social platforms, intuitive understanding of behavioral and technology trends

Current with social platform features, related content formats and requirements

Familiar with fundamentals of video production for digital / social platforms

Passionate towards music, entertainment, and sports

Able to collaborate closely with deep functional producers, including video/photography, interactive, while cultivating strong partnerships with media and advertising teams

Education & Experience

Bachelors degree preferred

Additional Requirements

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Social Creative Strategist

Apple, Inc.
Cupertino, CA

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