Product Marketing Manager, Apps

Cupertino, CA 95014
  • Job Code
    200245664
  • Jobs Rated
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Summary

Summary

Posted: May 16, 2021

Weekly Hours: 40

Role Number:200245664

Apple apps help millions of people get the most out of their creative interests and passions. Join us and help ...Summary

Summary

Posted: May 16, 2021

Weekly Hours: 40

Role Number:200245664

Apple apps help millions of people get the most out of their creative interests and passions. Join us and help take that to the next level. We are looking for a highly motivated Product Marketing Manager to join our Applications Product Marketing team and focus on our creativity and productivity apps.

As a Product Marketing Manager at Apple you will hold dual product management and product marketing responsibilities. We believe that the best person to communicate why a product is meaningful to consumers and developers is the same person that helps drive its creation. You'll be responsible for customer data acquisition, usability studies, and competitor knowledge, and you'll work closely with Engineering and Design to define and develop future features and product enhancements. Additional responsibilities include outbound marketing, including product positioning, visual content, web marketing, and working with Apple's Marketing Communications and PR teams. To be successful in this role, you'll be excellent at managing cross-functional groups, and an effective written and verbal communicator.

At Apple, great ideas have a way of becoming outstanding products, services and customer experiences very quickly. We believe that if you bring passion and dedication to your job, there's no telling what you can accomplish! If you are passionate about creating compelling products and ready to join an amazing team we want to hear from you.

Key Qualifications

  • 5-7 years' experience in product management and/or product marketing. Creativity or productivity apps experience a plus.
  • Experience interfacing directly with engineering and design teams during software design and development.
  • Ability to contribute to a strategic vision and to articulate it in front of a wide variety of audiences.
  • Experience with competitive analysis, user studies and product data analytics.
  • Excellent presentation, product demo and writing skills.
  • Expertise in advocating to upper management and external groups.
  • Ability to clearly communicate and position the specifics of the product vision to the market.

Description

We're looking for a motivated, dynamic, creative and results-oriented individual to join our team! In this role you will:
- Research the competitive landscape, investigate market trends, and work with users to find opportunities to innovate and solve customer problems.
- Collaborate with engineering and design during the development phase of the application. As the product champion and industry specialist, provide feedback and direction on product planning and future features.
- Work with Apple's product marketing, marketing communications, and PR teams, along with a diverse group of other Apple employees, to successfully launch new products and updates.
- Drive all outbound marketing, including reviewing product documentation, marketing materials, web content, sales training materials and other product information to ensure consistent and clear positioning and messaging.

Education & Experience

BA/BS required. MBA or equivalent experience preferred.

Additional Requirements

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Product Marketing Manager, Apps

Apple, Inc.
Cupertino, CA 95014

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