Digital Channel Content Platforms Program Manager

Cupertino, CA 95014
  • Job Code


Posted: Aug 25, 2021

Weekly Hours: 40

Role Number:200277954

Imagine what you could do here. At Apple, great ideas have a way of becoming great products, services, and cust...Summary


Posted: Aug 25, 2021

Weekly Hours: 40

Role Number:200277954

Imagine what you could do here. At Apple, great ideas have a way of becoming great products, services, and customer experiences very quickly. Bring passion and dedication to your job and there's no telling what you could accomplish!

Apple's Sales organization generates the revenue needed to fuel our ongoing development of products and services. This in turn, enriches the lives of hundreds of millions of people around the world. We are, in many ways, the face of Apple to our largest customers!

As the Digital Channel Content Platforms Program Manager, WW Business Process Re-Engineering within the Sales and Operations Support organization, you will work with Apple Worldwide Sales leaders and regional teams to help shape digital channel's product content management platform strategy and help build outstanding digital customer experience solutions. You will work with cross-functional teams globally, define program roadmaps, lead all aspects of project planing and execution including timelines, budgets, resource allocation, scope and definition.

Key Qualifications

  • 5-10 years of previous project management experience leading integrated eCommerce and product content B2B/B2C projects.
  • Proficiency with Product Information Management processes and SaaS platforms (example: preferably Adobe Experience Manager/AEM, and optionally Stibo, Content Syndication Platforms, Digital Asset management (DAM) or similar platforms).
  • Experience building omni-channel content and product catalog Management and content syndication solutions.
  • Proven knowledge of the technical aspects of online applications, web development, eCommerce and/or content management. Focus on customer experience.
  • Deep knowledge of project management processes, systems development methods, organizational change management concepts, and business process improvement methods. Experience planning, managing, delivering medium (6-8 month) to large (8-12+ month) projects.
  • Strong cross-functional communicator who can effectively prioritize multiple projects within various time and cost constraints.
  • Strong business analysis skills to document business requirements with proficient knowledge of the systems implementation and development life cycles. Proficient in business process flow diagramming.
  • Ability to facilitate Brainstorming sessions to gather requirements. Ability to perform robust business process analysis and recommend process re-engineering solutions.
  • Experience with Agile/Hybrid Agile project methodology to deliver projects with quicker time to market (demonstrate an agile approach).


In this role you will have a wide breadth of knowledge in various online and product information management (PIM) platform technologies, understand various content management and syndication capabilities and processes, focus on outstanding customer experience, understand integration with Digital asset management and product information management and other enterprise systems. In addition, you should have broad experience in project management methodologies, resource management and partner with technical teams to ensure project results contribute to increasing business value and meet agreed-upon scope, cost, schedule, and quality objectives.

You have the ability to lead medium to large size, global cross-functional projects. You will also be responsible for leading and identifying business process re-engineering opportunities. We are seeking an experienced program manager to handle complex, global projects supporting Worldwide Sales initiatives. You will be responsible for running cross-functional and cross-organizational teams to define, build and roll-out innovative technology and business process solutions to improve customer experience, increase revenue, drive efficiencies and builds customer

This position requires this person to work with senior management and global teams to define processes and system roadmaps and drive improvements of the organization. This effort is directly linked to our sales strategy and needs to be forward-looking.

- Understanding future strategies and directions to anticipate needs.
- Building internal and external expertise driving best practice and innovation.
- Situation analysis and audit of current organization / process / data and systems.
- Gap analysis of as-is vs. to-be.
- Proposing and driving new solutions that may be implemented WW or addressing regional processes.
- Develop metrics such as customer satisfaction, user acceptance, business impact, e.g. apply analytical skills to inspire change.


- Serve as liaison to Sales teams to develop systems solutions to support WW Sales programs. Influence leadership to create and maintain alignment around the project business objectives, measurable benefits, success criteria, scope, and constraints impacting project delivery.
- Act as a liaison between the business teams and IS&T (Information Systems and Technology or Apple's IT organization) to ensure that the business requirements are complete and met by the proposed technology solutions.
- Work with business leads to define and run business process and technology roadmaps in support of long-term strategies.
- Drive the design, development, implementation and management of solutions for Customer.
- Monitor spending for adherence to cap/opex budget, recommends variances as necessary.
- Lead change. Implement new ideas effectively within the Apple culture.

Education & Experience

Bachelors degree required, MBA is desired

Additional Requirements

  • - Experience with omni-channel content tools and product content management processes and integration with key enterprise systems.
  • - Industry or consulting experience in the Consumer Electronics Industry with an understanding of digital/eCommerce success factors.
  • - 5-10 years of content management experience in high-tech/consumer electronics industry or consulting.
  • - Prior consulting experience with Big 4 Consulting Firms is desirable, but not required.
  • - Project Management Institute (PMI) certification preferred.

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Digital Channel Content Platforms Program Manager

Apple, Inc.
Cupertino, CA 95014

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