Summary

Posted: Apr 1, 2021

Weekly Hours: 40

Role Number:200235437

Marcom is Apple's Global Marketing Communications group. We oversee all of Apple's advertising and marketing to ...Summary

Summary

Posted: Apr 1, 2021

Weekly Hours: 40

Role Number:200235437

Marcom is Apple's Global Marketing Communications group. We oversee all of Apple's advertising and marketing to ensure the flawless development and execution of global communications.
Every day, millions of consumers around the world interact with Apple and its products through our Indirect Channel Partners through mobile, digital, and in-store experiences. Our Indirect Channel Partners play a hugely important role for Apple, with Channel Marcom driving marketing strategies to provide customers a thoughtful, engaging, and seamless experience.
The Communications Producer, working in partnership with both internal teams (such as Interactive, Product Marketing, Sales, Partner Communications, etc) and external partners will see opportunities, define strategies and manage implementations of Apple-led Channel communications as well as support specific Partner-led opportunities in the US market. The role will focus on evolving and ultimately elevating Apple's cross-functional communications across the US Channel digital landscape.
You will develop a deep partnership with the Channel Cross-Functional team at our worldwide headquarters in Cupertino and will also refine, evolve and optimize coordinated creative processes for both worldwide amplification and Global Geo origination initiatives for the US Channel.

Key Qualifications

• 7-10 years of proven experience in the marketing and development of digital communications across all channels and platforms
• Experience in leading e-commerce projects, including the end-to-end customer journey, including Search, Product Detail Pages, Checkout and post-purchase support
• A successful history of structuring and prioritization of complex digital and interactive projects, and working with agency partners
• A deep knowledge of Channel environments and curious about trends and future developments in this area
• Drive creative development of work with in-house creatives and/or external agencies and vendors
• Experience with Data Analytics, including defining web reporting requirements, as well as providing insightful reporting to key partners
• You easily build rapport, credibility and influence across multiple teams and partners to get results
• Expertise in building strategic frameworks and insights that enhance the creative development process
• Passionate about the creative process, adding insight and value to creative projects as they move through to execution
• Write concise, strategic creative briefs for the above initiatives, and accountability for delivery and precise execution of the work
• You are self-directed, adaptable, and results-oriented and bring high energy and positive attitude to our team.
• Able to work autonomously and collaboratively within a wider team

Work with stakeholders across Apple to identify critical initiatives and opportunities to improve communications and user experience for key partners.
Provide a strategic and relevant perspective to Channel and Partner Communications
Responsible for production of both Apple-led campaign work and Partner-led creative projects
Lead channel creative opportunities for a key market or key partner by working collaboratively with studio creatives, other functional teams and agency partners.
Support localization strategy and activation of WW campaigns into channel environments.

Education & Experience

BA or BS degree preferred

Additional Requirements